Illustration of a hiker with a backpack and walking stick trekking through a mountainous landscape with a large mountain range in the background and valleys and rivers in the foreground.

The Ladder is Broken.
Make Your Ascent.

The era of the linear career is over. We are navigating an exponentially changing world with a map from the Industrial Revolution. It’s time to trade the path of prestige for the path of divergence.

For generations, we signed a social contract: Pick a lane, climb the ladder and society will keep you safe. That contract is void.

In the age of AI, rapid disruption and longevity, staying in your lane is no longer safe. In fact, it’s the most dangerous thing you can do. The ladder has become fragile. It can no longer hold the weight of change.

We don’t need to climb it faster.
We need to look elsewhere.

The Safety Trap.

Three Frameworks.
One Ascent.

The undefinable Ascent is my methodology for helping you to integrate who you are with how you work. It relies on three frameworks that together enable you to arrive at your own personal summit.

  • The Purpose Acropolis: Your ideal life and destination.

  • The Energy Toolkit: Your capacity for the climb.

  • The Income Pathway: Your practical route to making it a reality.


Illustration of Mount Olympus with a classical Greek temple at the summit, stairs leading up, and mountains in the background.

The Purpose Acropolis.

The antidote to fragility.

The blueprint begins by gathering the raw Materials of your interests. We use them to lay a Foundation of semi-professional categories that offer you focus and room to grow.

We tie the vision together by placing the Keystone of your Golden Thread, then raise the Roof with the intellectual property of your Signature Expression.

Finally, we support the structure with the Pillars of Value Streams that enable you to keep showing up year after year.


Illustration of outdoor hiking gear including a backpack, a hat, a walking stick, a clock, a book, a shoe, and a water bottle.

The Energy Toolkit

The antidote to burnout.

You cannot conquer the mountain if you are exhausted at Basecamp. Most undefinables try to manage their time, but the secret to longevity is managing your energy.

The ascent requires specific equipment. You must lace up your Boots to maintain your physical baseline and fill your Flask to fuel your motivation with purpose, profit and play.

You’ll need a Stopwatch to pace your progress so you know when to sprint and when to rest and an Ice Axe to shape your environment and cut through distractions. Finally, you must keep a Field Guide to accelerate your ascent by learning from those who climbed before you.


Hiker walking on a mountain trail towards a campsite and a mountain peak in the distance.

The Income Pathway.

The antidote to limitation.

Passion is a hobby, but profit is a system. You must design a business model that sustains your life, rather than a life that sustains your business.

Your route begins at Basecamp where you secure the financial runway to climb with intention. You then plant a Flag to make your work visible and find a secure Foothold through paid experiments.

To scale trust, you light a Beacon of credibility and construct a Signpost to price your value effectively. Finally, you build a Stairway to productise your knowledge and decouple your income from your time.


I used to dread the question, “So, What Do You Do?

The journey from fragmented
to undefinable.

For years, I cringed when people asked me that question.

I felt like I was being asked to prove my worth with a single label, while my reality of career pivots, side projects and endless interests refused to fit.

I have lived beyond labels for longer than I’ve had the words to describe it.

I’ve tried almost every form of modern work. I’ve interned, freelanced, contracted, part-timed, been employed and built businesses of my own. Everything it seems except the standard 40-hour a week full time job. I was searching for a place to belong, but the world kept telling me to pick one lane and fall in line.

Now I understand that I’m not here to simplify my complexity. I’m here to design something as unique as I am.

A smiling young man with short dark hair, wearing a dark button-up shirt, sitting at an outdoor restaurant table near a river with a cityscape in the background.

My path wasn’t linear. It was an Ascent.

A man standing in front of a black background with pink and white text that says "THANK YOU!" and various social media handles and a hashtag.

The Entrepreneur

At 21, I founded House Hack, an award-winning accelerator for Gen Z talent, right from my bedroom during the pandemic.

A young man in a blue triathlon uniform with "Rogers GBR" on the front, smiling outdoors near a body of water, with flags and people in the background.

The Athlete

I represented Great Britain as an age-group triathlete, learning the hard way that obsession without alignment leads to burnout.

A young man wearing a white t-shirt with a logo, holding a microphone, appears to be reading or speaking, with another woman holding a microphone in the background, both on a stage with wooden paneling and a brown leather couch.

The Strategist

As the Founders Associate at The Portfolio Collective, I helped shape the future of work for tens of thousands of professionals, seeing first-hand how the old career ladder was broken.

A man with dark hair smiling, wearing a military brown sweater, holding a printed document titled 'undefinable life design' while standing on a beach with waves and cloudy sky in the background.

The Author

I spent three years codifying my methodology into a proprietary system, testing it with hundreds of clients before publishing.

In 2023, I stopped searching for a label and started building a movement.

I founded undefinable life design to help those who are more than one thing dismantle the script.

I spent years experimenting with the frameworks, researching top-performers and coaching individuals to turn their many interests into a focused offering. I don't have all the answers. But I do have the map.

My Golden Thread is to help those who live beyond conventional labels to design their life for uniqueness.

I wrote the book undefinable life design as the guide I wish I had earlier. Whether you’re just starting out or navigating a mid-life pivot, I am here to help you design a life that sustains your energy, scales your income and is unmistakably yours.

How I Show Up.

Being undefinable isn't just about what you do. It's about how you show up. These are the five principles that guide every space I hold.

Black floral design with a central circle and petal-like shapes radiating outward.

Respectful Curiousity

We ask with the intention to learn. We listen fully to the answers.

A geometric heart shape made up of black triangles with gray borders.

Emotional Bravery

We are openly share our challenges and confront their solutions.

Simplified black icon of three hands joined together in a circle, symbolizing unity and teamwork.

Collective Responsibility

We leave people, places and projects in a better way than we found them.

Three black right-facing arrows on a dark background.

Purposeful Action

We think in decades, act in hours, shipping ideas before they’re ready.

Black and white graphic of a stylized flower or sunburst with a semi-circular shape in the center surrounded by petal-like shapes.

Seriously Silly

We discuss the topics that matter, but aren’t afraid to laugh along the way.

How Would You Like To Engage?

The Undefinable Ascent is built to scale across ecosystems.
Choose the pathway that matches your current focus:

For Individuals

Ready to audit your personal pacing, design alternative income pathways, and take ownership of your unique career roadmap?

For Organisations

Looking to replace broken career ladders with fluid retention infrastructure that unburdens your managers and protects your EBITDA?

For Universities

Want to equip your business school, student hub, or upcoming graduating cohort with practical self-reliance masterclasses?